Road 96

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Road 96

Short description

Hitchhike your way to freedom in this crazy procedurally generated road trip. No one's road is the same!

Developer
Digixart
Publisher
THQ Nordic
Release
Mon, Aug 16, 2021
Price
$19.96
$4.99
75%
Reviews
22,328
Positive
92%
Followers
60,287
Owners (estimated)
500K – 1M
Concurrent players
144
Genres
Action, Adventure, Indie
Features
Full controller support, Steam Trading Cards, Captions available, DualShock Controller Support, Remote Play on Phone, Remote Play on Tablet, Remote Play on TV, HDR available
Tags
First-Person Colorful 1990's Adventure Choices Matter Story Rich Atmospheric Multiple Endings Narration Choose Your Own Adventure Dystopian Exploration Singleplayer Emotional Political Procedural Generation Interactive Fiction Dynamic Narration Action Nonlinear
Revenue (estimated, gross)~$16.8msomewhere between $8.4m and $16.8m · roughly 500K–1M copies

Review count and SteamSpy's owner range agree well enough to narrow the estimate down to this band. Multiplied by $16.83, the average price these copies actually sold for — weighted from the price history rather than taken from the $19.96 launch price. That is 16% below list price on average. Before Steam's cut, VAT and refunds. How these numbers are calculated.

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History

80 data points since Aug 10, 2026. Gaps mean nothing changed — the value carries forward.

Revenue (est.) ~$16.4m → ~$16.8m
See data from Aug 2021 with a Plus account
Reviews 21,703 → 22,328
Followers 59,844 → 60,287
Concurrent players 144 → 144
Price $3.99 → $4.99
Positive reviews 91.7% → 91.6%

The revenue curve is an estimate, not a measurement. It is the only calculated series here: each interval takes the review growth of that period, multiplies it by the sales-per-review factor and by the price actually charged at the time, and adds the result to the running total. That is why it climbs more slowly through discount periods than the review curve next to it. The last point is the same figure quoted above — gross, before Steam's cut, VAT and refunds. How these numbers are calculated.

The blurred area is the rest of the history. 152 further data points reach back to Aug 1, 2021 — your plan shows the last 90 days of it. How far each series in particular reaches is written on its own chart; not every one of them goes back that far. The shape in the blurred area is decoration, not data: the figures are not in this page at all. Plus unlocks the complete series.

Lowest recorded price: $3.99 on Jun 27, 2025.

How crowded is this niche?

How full the niche around Road 96 is — measured on the tags it leads with, against every other combination on Steam.

±?? First-Person + Colorful + 1990's

Combinations under 15 games are left out to reduce the influence of small samples. The games below share those tags and are free to browse.

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Similar games that found an audience

Games sharing at least 3 of this title's leading tags, with enough reviews to have gone somewhere. Ranked by how much they overlap, not by how big they are. − missing and + extra mark the tags each one does not share with Road 96 . Studio counts the titles that developer has released — the closest thing to production scale that public data allows. It is not a budget, and nobody publishes those.

Image Name Studio Shared Tag difference Price Reviews Positive Released Revenue (estimated)
Blue Wednesday Blue Wednesday Buff Studio 5 titles 4 − First-Person − 1990's + 2D Platformer + Music $14.99 179 85% Mon, Aug 28, 2023 $111k
$49k – $197k
Firewatch Firewatch Campo Santo 2 titles 3 − Colorful − 1990's − Choices Matter + Atmospheric + Walking Simulator + Mystery $19.99 94,195 90% Tue, Feb 09, 2016 $76.3m
$36m – $90m
Beyond: Two Souls Beyond: Two Souls Quantic Dream 5 titles 3 − First-Person − Colorful − 1990's + Female Protagonist + Cinematic + Singleplayer $19.99 37,936 88% Thu, Jun 18, 2020 $28.2m
$16.5m – $33m
Heavy Rain Heavy Rain Quantic Dream 5 titles 3 − First-Person − Colorful − 1990's + Multiple Endings + Narration + Cinematic $19.99 27,306 86% Thu, Jun 18, 2020 $16.2m
$8.9m – $16.2m
Life is Strange 2 Life is Strange 2 Feral Interactive (Mac) 36 titles +2 3 − First-Person − Colorful − 1990's + Singleplayer + Great Soundtrack + Atmospheric Free 22,378 85% Wed, Sep 26, 2018 n/a

There are more like this. Your plan shows the 5 closest neighbours; Plus and Pro show up to 100 — enough to see the shape of a niche instead of a sample of it.

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